What is the difference between layout styles?

Simple: a Simple layout consists of handwritten titles with a ready-made journaling box to accompany easily cropped photos.
Traditional: a Traditional layout consists of borders, lettered titles and creative journaling spaces to accompany cropped and matted photos.
Complex: a Complex layout consists of layered borders, lettered titles and subtitles, and detailed journaling spaces to accompany matted photos.

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How do I choose what kind of lettering to use?

A couple of questions to ask yourself: What do you like? Do you care?
If you don't care, then leave it up to my discretion and I will use a combination of lettering that suits the style of your pages.
If you browse different lettering styles by clicking on CM Lettering (to the right) and find something you like more than the others... let me know and that's what I'll use!

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What kind of album is the right choice?

I will certianly make a suggestion if you'd like, however, if you browse album styles and colors by clicking on CM Albums (to the right), you will most likely find one you are drawn to for whatever reason. It doesn't matter which you choose - they're all great and anything can be done!